World of Advertising

На информационном ресурсе применяются рекомендательные технологии (информационные технологии предоставления информации на основе сбора, систематизации и анализа сведений, относящихся к предпочтениям пользователей сети "Интернет", находящихся на территории Российской Федерации)

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Master and Apprentice Are Back, and Ridiculous as Ever, for Steak 'n Shake

The latest ads in Carmichael Lynch's master and apprentice campaign for Steak 'n Shake continue to use sound effects and choice props to comic effect. This time, the main featured sound effect is the comically exaggerated air karate chop. The latest series of wooshes reminds us fondly of Weird Al's... Далее

World of Advertising

Here Are the Two New Clash of Clans Ads, Which Will Get a Gazillion Views

There are fewer explosions and more dialogue in Barton F. Graf 9000's new ads for the Clash of Clans mobile game. In the process, we see a softer, less violent side of the Wizard featured character. In "Preparation," he looks into his bedroom mirror, peels back his hoodie to reveal a massive black... Далее

World of Advertising

Guinness Africa launches 'made of black' campaign with Kanye West ad

Guinness Africa has released a commercial that builds on the brand's "made of more" strapline, called "made of black". The pan-African campaign aired last night on MTV Base Africa during Guinness’ four-hour takeover of the channel. The spot was created by Abbott Mead Vickers BBDO, in conjunction... Далее

World of Advertising

Nocturnal Beer Drinkers Just Hang Around in This Batty Ad From Brazil

When you get to a certain point, usually around your mid-20s, you realize there's not much more to life than drinking delicious beer. Imagine a world where you only wake up when it's time to imbibe a bottle of suds. That's the strange reality in this dark, surreal Brazilian ad for Skol by agency... Далее

World of Advertising

Ad of the Day: David Fincher Brings Darkness and Mystery to Gap's Fall Campaign

For years, Gap's ads—and its clothes—were all about bubbly, drenching color. But this fall, it's time for a new look in both, as the brand has brought in David Fincher to drain the color, quite literally, from the TV work—and tell enigmatic stories in artful, cinematic black-and-white instead. Four... Далее