На информационном ресурсе применяются рекомендательные технологии (информационные технологии предоставления информации на основе сбора, систематизации и анализа сведений, относящихся к предпочтениям пользователей сети "Интернет", находящихся на территории Российской Федерации)

World of Advertising

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TrojanOne Toronto Creates The Pictionary Mall Surprise for Mattel Games

See what happens when you take the time to play! Shoppers in Canada were in for a surprise: Mattel Games transformed what looked like a regular poster into a live game that offered surprise Pictionary challenges – and even more unexpected prizes. Get ready because games can happen at any time!... Далее

Ad of the Day: Dead Mice Act Out Plays in the Strangest Pest-Control Ads Ever

You'll laugh! You'll cry! You may cringe a bit, too. Barton F. Graf 9000's first campaign for Tomcat mouse-killing bait takes an off-off-off-Broadway approach with the introduction of "Dead Mouse Theatre." Essentially, it's a pair of hands manipulating a couple of fake mice with X's for eyes. Add... Далее

Don't be a "set and forgetter"

You have medical checks, dental checks even regular car services. But when was the last time you bothered to check your health insurance? It's not fun, but it is important. Online comparison site iSelect is here to remind us that it's not really enough to just have health insurance - it needs to... Далее

Audi launches TV spot for A7 Sportback

The ad, created by Bartle Bogle Hegarty London, forms part of an integrated campaign, "presence redefined" which includes branded content on The Economist's website. The TV spot, which broke yesterday on BSkyB's Sky Sports during the Arsenal v Chelsea match and shown again on ITV’s Downton Abbey.... Далее

Ouija Board Reader Brings Eye-Bulging Terror to This Latest Horror-Movie Ad Stunt

You're asking for trouble if you visit a ouija board reader. But these poor Brooklynites got even more than they bargained for. Thinkmodo, the agency behind the Carrie and Devil's Due virals, returns with its latest sadistic horror-movie stunt, using a fearsome combination of... Далее
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