World of Advertising

На информационном ресурсе применяются рекомендательные технологии (информационные технологии предоставления информации на основе сбора, систематизации и анализа сведений, относящихся к предпочтениям пользователей сети "Интернет", находящихся на территории Российской Федерации)

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Ad Agency Infographic Trivia

Shushu, a senior copywriter at BBR Saatchi & Saatchi, Tel-Aviv, has created an ad agency infographic creatively setting out the habits of the average advertising creative, based on a questionnaire he sent to his 128 fellow workers at the agency. All the photos appearing in this infographic were... Далее

World of Advertising

To Reconnect With Consumers, Revlon Looks for Love

LOVE is, according to the muses, a many splendored thing, strange, an open door, for the very young, a simple thing, the answer, the drugand in the air. And according to a new campaign for a beauty marketer seeking to burnish its mainstay brand, love is also on. The marketer is Revlon Inc. and the... Далее

World of Advertising

10 Ad Mascots You Probably Didn't Know Were Related to Kermit The Frog

Jim Henson creations have a storied history in advertising, going back to the 1950s, when a violent proto-Kermit pitched Wilkins Coffee with 10-second TV spots. Tappy, the latest creation from Jim Henson's Creature Studio, is similarly off-kilter in his role as a living credit card reader at a... Далее

World of Advertising

There's Nothing Like the Movie Theater Experience

Aptly named 'The Unmissables,' the campaign has been designed to remind consumers why they should never miss a film at the cinema again. It's for UK movie house Cineworld, created by Arnold Worldwide’s London office, Arnoldklp. What do you think? Would this make you go watch more movies?... Далее

World of Advertising

Introducing Afripedia – Welcome to Creativity

It’s worth clicking on this link, to see Afripedia’s awesome website. It’ll “welcome you to creativity” and get you wanting more. Afripedia, created by Teddy Goitom, Senay Berhe and Benjamin Taft, is an offshoot of Stocktown Films. The introductory scenes that express our uniquely African energy... Далее