World of Advertising

На информационном ресурсе применяются рекомендательные технологии (информационные технологии предоставления информации на основе сбора, систематизации и анализа сведений, относящихся к предпочтениям пользователей сети "Интернет", находящихся на территории Российской Федерации)

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Toronto's New Campaign Insults People To Get Them To Stop Littering

Livegreen Toronto is rolling out an advertising campaign that has everyone talking right now. They're trying to stop people from littering on the streets. The thing is, they're being really abrasive about it. Check out the images, posted on Imgur, they're using to stop people from throwing trash... Далее

World of Advertising

Public Health England launches Stoptober with comedy campaign

Comedians Paddy McGuinness and Alastair James Hay (Al Murray) star in Public Health England's £3.2 million campaign for Stoptober, the annual drive to encourage smokers to quit this October. Dare created the campaign, which launches tonight with a three-minute ad that will air during 'Emmerdale' on... Далее

World of Advertising

Axe Gets Pumped for Mondays and Wednesdays in Flashy Ads From BBH

IDEA: Thank God it's Wednesday? Unless you're the Geico camel, you've never uttered those words. And Monday's even worse, particularly if you're not that into football. But Axe wants to redeem those two unheralded days of the week—all weekdays, in fact—to sell more fragrance products. "The issue... Далее

World of Advertising

Yorkshire Tea celebrates Yorkshire Day with Mel B cake

Yorkshire Tea has celebrated Yorkshire Day today by re-creating the head of Mel B, the former Spice Girl, in cake. As part of its marketing to celebrate Yorkshire Day, the Taylors of Harrogate tea brand has made cakes shaped like the heads of five celebrities. A film of the making of the Mel B cake... Далее

World of Advertising

Watch the Top Back-to-School Ads

Retail brands are the most popular kids in the back-to-school ad category, according to new research from television and video analytics firm Ace Metrix. This year's top-scoring ads below. 1. Target – Supplies They Need This Kim Wilde-quoting ad highlights Target's plan to donate school supplies to... Далее