Digital billboards have been set up at Westfield shopping centre in London, in a campaign from Battersea Dogs & Cats Home. Leaflets handed out at mall entrances contain an RFID chip. As members of the public walk round the mall, the chip activates videos on digital billboards when they pass,

An enormous eight-story digital billboard will light up Times Square Tuesday night, and Google will be the first company to run an ad campaign on it later this month. The billboard, which is about the length of a football field, will cost advertisers $2.5 million a month. Google's ad will run from

We’ve previously seen AMC’s brilliant prank ad for its hit series The Walking Dead featuring an underground horde of zombie actors scaring New Yorkers. To promote the fifth season of the television show, Sky Austria and Fox created and installed a digital billboard at a bus stop in Vienna to