It's a funny thing, really. A brand celebrates its 110th anniversary by showing how it's evolved and taking pride in the innovation that's led to its success in men's grooming.
Alas, no such love was reciprocated by Gillette's Facebook followers when it shared an image of a 1904 razor design this week - its very first patent, it happily told fans!
Practically everyone who replied said how disappointed they are with the way the product has evolved. They think the quality has gone way down while the price has skyrocketed.
Ouch.
A simple post on Nov. 17 was met with ... quite a bit of disdain.
You have to give the brand manager credit for staying professional and on brand here, despite the comments.
Still poised and steady-handed.
Source: http://www.adweek.com/
