For the light hearted spot, The Mill created a 100% CGI rhino, which acts as an alter-ego to mixed martial arts champion José Aldo, seen dancing through the streets of Brazil with music pumping through his earbuds.
And here we thought only the Japanese made really weird ads. But no. This one comes from Brazil and it’s for energy drink TNT.
Created by Y&R Brazil, we have a very civilized rhinoceros making his way to the gym while wearing earphones and grooving to the music.
If you think it’s strange that no one freaks out that there’s a rhinoceros on the loose in the city, that’s because the rhino is not really a rhino. Once the rhino gets to the gum and looks into the mirror, it’s revealed that the rhino is really UFC featherweight boxing champ Jose Aldo.
