The latest from award-winning Velocity director Leigh Ogilvie is an incredible new commercial created with Nitsche Vienna to capture the spirit and ethos of Austria’s number one network: A1.
Shot in slow-motion, the camera follows the focus and energy of a group of young professional gymnasts during a (beautifully choreographed) training session.
The ad is titled “Netzunterschied”, which means net difference, and each scene is an analogy that simply and poetically illustrates the state-of-the art quality and connectivity that A1 provides. The titles translate to “simply faster”, “simply greater”, “simply better”.The ad is set to Alt-J’s “Fitzpleasure”.
Source: http://10and5.com/