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World of Advertising

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Pharrell and David Beckham question fame for Adidas 'Superstar' campaign

Adidas brand ambassadors Pharrell, David Beckham, Rita Ora and basketball star Damian Lilllard all questioning the role of social media in personal validation. In a statement of company is said, that social media has completely redefined the concepts of self-expression, originality and creativity and, throughout 2015 this campaign will question the need for external validation and celebrity worship.





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Shona Ghosh

In spite of its apparent disdain for social media celebrity, Adidas is pushing the ad on Facebook, Instagram, Twitter, YouTube and Tumblr.

campaignlive.co.uk

simonruckes

I will not buy any more Adidas until you pull out of sponsoring the World Cup in Qatar. Many slaves have died out there building the stadia.
Their blood is on your hands Adidas.

youtube.com

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