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World of Advertising

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SKECHERS Helps Pete Rose Walk “The Hall” During the Super Bowl

After a year away, Skechers will return to the Super Bowl on Sunday with a 15-second spot starring Pete Rose, who good-naturedly pokes fun at his continuing exclusion from baseball's Hall of Fame - with help from fiancée Kiana Kim.



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Katie Abel
Rose said, “I am thrilled that people around the world will get to see me walk a hall – even though it may not be THE Hall! I can’t say the Super Bowl was on my bucket list, but I’m certainly glad to be there.”
footwearnews.com

Natalie Zmuda
Skechers has tapped Joe Montana and Mark Cuban for its past Super Bowl campaigns.
adage.com

ScottInClearwater
Oh Lord. That was his fiance? I thought it might have been a grand-daughter.
adweek.com

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