World of Advertising

На информационном ресурсе применяются рекомендательные технологии (информационные технологии предоставления информации на основе сбора, систематизации и анализа сведений, относящихся к предпочтениям пользователей сети "Интернет", находящихся на территории Российской Федерации)

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Ad of the Day: Gatorade's Epic Farewell to Derek Jeter Will Be Tough to Beat

Gatorade hits it out of the park with this epic 90-second salute to New York Yankees superstar Derek Jeter, breaking today. If the retiring Jeter is looking for a new career, he can get a job on Madison Avenue, since he wrote some of the copy here and even suggested the Frank Sinatra song that... Далее

World of Advertising

VW Golf, 40 Years of Protection via DDB Brussels

VW and DDB avoid collision. To celebrate the historic birthday of the Golf, which has been on the road for 40 years now, DDB Brussels made a TV ad for Volkswagen Belgium to remind people that the Golf has always made safety features standard available. In this case the Front Assist technology is... Далее

World of Advertising

Samsung's New Sitcom: K-Pop Meets 'Glee' Meets 'The Office'

In Korea, Samsung is launching a new online sitcom about two roommates: a guy named Best and his gal pal called Future. The show is called "Best Future." (Apparently, that all has a better ring to it in Korean.) The show, to air online starting next month in six 10-minute episodes, is about a young... Далее

World of Advertising

Benedict Cumberbatch Gets Wet, Mr. Darcy Style, for Charity Campaign

There are moments in cinema when a collective wetting of panties results in an advertising ripple heard through the decades, as marketers struggle to give the people what they want. One such moment was when Colin Firth exited a lake in a dripping-wet white shirt during the BBC's 1995 remake of... Далее

World of Advertising

This alarm clock wakes you by brewing a cup of coffee. Perfect.

Finally, an alarm clock that wakes me with a fresh cup of coffee. London designer Joshua Renouf has created this brilliant contraption that is functional, elegant and modern. The coffee maker called the ‘Barisieur’ features induction heating produced by stainless steel ball bearings to heat the... Далее